Advertising 101: Sometimes You Stick to the Old Strategy

Ray-Ban ads always keep their look and feel true to that human emotion one feels when actually owning a beloved pair of the sought after spectacles.

You just look fucking good in them, or you’re just as cool as school.

Marcel Worldwide recently created this series of six, flighting off of the old “never hide” strategy.

Was it the easy way out?

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Posted by on Apr 20, 2012 | Prease, Leave a Comment
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